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CASE STUDY

The most awesome
footy channel on YouTube.

The Brief

Create, produce and market content for the AFL’s Aussie Rules youth network.

Our Goals

Amplify’s aim was to solidify the well known Aussie Rules brand in the online sphere by creating always-on content that appeals to sport-centric youth audiences. AFL Aussie Rules features fans and high-profile AFL stars partaking in games, challenges and more…

How We Amplified AFL Aussie Rules

After 3 years of successful operation, the Aussie Rules footy channel network has accrued more than 11.1 million video views from hundreds of videos. The network consistently experiences high rates of engagement and audience loyalty, seamlessly integrating branded content into videos kids love!

22.5K+
Subscribers
11.1M+
Views
100s
Videos
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your brand reach youth audiences!

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