Amplify’s Alright Hey!
partnered with Ford to create the
hilarious 7-part series.
Throughout the series, Alright Hey! drove around the likes of Christian Hull, Georgia Productions, DJ Tigerlily, and HealthyChick101.
The series was launched in conjunction with the release of the new Ford Focus Active, and integrates talk of its jam-packed features and leading technology. Each episode the guests engaged in hilarious conversation and banter, discussing their unique back stories, how they rose to fame, and what the future looks like. Each of Alright Hey!’s seven guests brought a unique and extensive Australian audience, promoting the series on their personal channels to millions of Australians.
Alright Hey! worked closely with Ford on the creative vision for the series, positioning Ford as a youth-oriented, contemporary car. The series was shared over YouTube, Facebook Watch and IGTV.
DJ Tiger Lily
Healthy Chick 101